Modernize Your Surf Shop
The complete platform for surf shops to manage inventory, rentals, and grow their retail business.

Equipment Sales
Board Rentals
Repair Services
Inventory Management

Streamline your shop operations
- Manage inventory and track equipment rentals.
- Process sales and handle repair orders.
- Schedule lessons and equipment demos.
- Handle bookings and payments professionally.

Grow your revenue with multiple services
- Retail Services:
Equipment sales, rentals, repairs - Business Tools:
Inventory tracking, rental management, POS - Your Earnings:
Keep ~82% of revenue after platform fees
Everything You Need to Run Your Surf Shop
Inventory Tracking
Track stock levels, SKUs, and reorder alerts for gear and apparel.
Retail Sales
Sell products in-store or online with full POS support.
Rental Management
Manage rentals for boards, wetsuits, and gear with waiver integration.
Repair Logs
Track repairs by item, status, and assigned technician.
Event Scheduling
Offer and manage board demos, lessons, and in-store events.
Staff Access Control
Assign roles and permissions to manage different parts of your shop.
Payments & Checkout
Accept cards, cash, or digital payments securely with Surfyx checkout.
Sales Analytics
Understand top-performing items and sales trends in real-time.
Product Media
Showcase gear with high-quality photos and detailed specs.
Local Discovery
Let customers discover your shop based on location and services.
Customer Chat
Handle rental, sales, or repair questions from one inbox.
Digital Records
Keep rental logs, repair tickets, and receipts securely stored.

Get discovered on the Surfyx marketplace
- Showcase your shop and available equipment.
- Receive reviews and ratings from customers.
- Chat directly with potential clients.
- Track all your orders and rentals.
Built for Every Kind of Surf Retailer
Retail-Only Shops
Manage product inventory, showcase gear online, and track sales in one place.
Shops with Rentals
Handle surfboard and gear rentals with smart booking, check-in/out, and maintenance tracking.
Shops with Repairs
Accept and manage repair tickets with photo uploads, status updates, and invoicing.
Shops Offering Lessons
List lesson slots, accept bookings, and coordinate instructors right from your dashboard.
Destination Shops
Appeal to travelers by showcasing local spots, rentals, and surf accessories.
Shops That Scale
Whether you're solo or have multiple locations, scale with centralized management and analytics.
Why Surfyx Beats Outdated POS and Spreadsheets
Feature | Old Way | With Surfyx |
---|---|---|
Inventory Management | Paper logs and Excel files | Live inventory synced across rentals and retail |
Payment Handling | Cash register or Square | Integrated Stripe checkout with deposits/refunds |
Rental Management | Whiteboard or clipboard | Track rentals, return time, damage status |
Repair Tracking | Verbal notes or sticky labels | Repair log with repair status and photos |
Product Photos | Printed catalogs | Upload gear photos and organize by category |
Customer Records | Loose paper waivers | Digital customer profiles and waivers |
Lesson Scheduling | Call to confirm | Clients book directly online and reschedule |
Promotions | Printed flyers | Run online discounts and track redemptions |
Business Insights | Guesswork or rough tallies | Full analytics with product, sales, and rental data |
Customer Messaging | Phone calls or Instagram | Built-in messaging with order links |
Order Tracking | Post-its and receipts | Status tracking from order to pickup |
Alerts & Notifications | None | Real-time alerts for bookings, inventory, repairs |
How It Works for Surf Shops
Sign Up
Create your shop account on Surfyx and get verified.
Add Products
Upload rental gear, retail items, and descriptions.
Add Photos
Make your listings pop with images of boards, suits, and gear.
Configure Policies
Set pricing, late fees, rental durations, and deposit rules.
Set Availability
Mark availability for lessons, rentals, and demo events.
Connect Payments
Enable Stripe to accept payments, deposits, and refunds.
Log Repairs
Track gear status and repairs using the maintenance log.
Enable Geo Visibility
Show up on maps and proximity filters.
Chat With Clients
Enable messaging for bookings and post-sale support.
Monitor Analytics
See what’s renting and selling with performance data.
Offer Promotions
Create deals for first-timers, off-season, or loyal customers.
Launch Your Shop
Go live on Surfyx and start serving customers worldwide.
Case Study: Breakpoint Surf Shop
After joining Surfyx, Breakpoint streamlined rental operations, boosted in-store revenue by 37%, and expanded to online gear sales without extra overhead.
- Centralized POS and inventory dashboard
- Reduced missed bookings and rental overlaps
- Improved upselling with automated follow-ups

“Surfyx helped us digitize every aspect of our shop. From rentals to repairs, we now run everything on one platform.”
What Surf Shops Are Saying
“Surfyx made our retail and rental workflow seamless. It's a must-have for any serious surf shop.”
“Inventory is easier to manage and customers book rentals online now. Huge win.”
“Our repair service now runs smoother thanks to job tracking in Surfyx.”
“It’s the one dashboard that helps manage products, lessons, and rentals in sync.”
“Even part-time staff can now manage returns and track inventory with no hassle.”
“I like the mobile POS and the booking view. Makes things super clear.”
“We scaled rentals and sales without adding more staff. That’s what Surfyx did.”
“We used to track everything on paper. Now we don’t. Period.”
“Multilingual interface and payment flow makes it perfect for tourists.”
“Sales tracking, gear reviews, and chat in one tool — love it!”
“We noticed a bump in repeat bookings after using the platform.”
“Tracking product movement by category really helped with reordering.”
Seamless Integrations
Surfyx connects with the tools you already use — making setup easy and workflows smooth.




Trusted by Surf Shops Worldwide
From boardwalks to beach towns, Surfyx supports surf retail in 12+ countries.
Frequently Asked Questions
Flexible Plans for Every Surf Shop
Choose the plan that fits your retail model — and grow as your shop grows.
Starter
$19/month
Perfect for small surf shops just starting out.
- Up to 50 inventory items
- Basic rentals & sales
- 1 staff account
- Online support
Pro Shop
$39/month
Ideal for growing retail shops with rentals and repairs.
- Unlimited inventory
- Rental, sales, and repair workflows
- Up to 5 staff accounts
- Priority support
Enterprise
Custom
For large shops, chains, or multi-location operations.
- Custom integrations
- Multi-location dashboard
- Unlimited staff
- Dedicated account manager
Trusted by Top Surf Brands & Media
Surfyx has been featured in leading surf publications and platforms that shape the industry.


Start & Scale Your Surf Business
Explore different business models and understand potential earnings.